Manage Client Relationships Cesar’s Way
Cesar Millan, The Dog Whisperer, is a hero of mine. His show has helped me understand my dog since I had not been exposed to the energy of a pit mix. This high-energy, loyal dog and The Dog Whisperer (who understands bully breeds) have both taught me a great deal about managing client relationships.
Clients would probably never admit it, but they like to have rules, boundaries and limitations. This is one of Cesar's teachings. If you provide the rules, boundaries and limitations--and consistently enforce them--a mutual respect forms.
The key is to set up the rules, boundaries and limitations from the get-go. You can't enforce rules you've made up mid-game. If you tell a new client that you don't work nights/weekends, but then continually break your own rule, your clients receive a mixed message. This leads to uncertainty and a little bit of doubt, which leads to bigger problems later.
Set up the rules, boundaries and limitations for your client relationships, communicate these to your clients from the start and enforce them consistently. I have spent years watching agencies make mistakes and listening to clients complain when it happens. If you need help setting up your rules, boundaries and limitations connect with me today. It would be a pleasure to help.
